If you’ve been planning a new Web app or business and you haven’t launched yet, you’ll want to check out the latest blog post from Evan Williams, founder of Twitter, Blogger & Odeo. Will it fly? proposes a quick, straightforward approach to analysing your latest idea(s);
A single blog post is unlikely to change a budding founder’s aspirations, but Evan William’s post may make you view your idea from the viewpoint of a successful Web entrepreneur, and that’s got to be worth a few minutes of your time.
Although I don’t use it much due to the fact that I can see it becoming hugely time consuming, I think Evan Willam’s latest business, Twitter, is great product. It’s relatively simple in functionality, proposes some great new opportunities for social interaction (micro-blogging, followers etc), and I’ve been consistently returning to it for inspiration. I’m fascinated with the idea of taking a unique concept straight to the Web with the minimum of cash injection and proving it’s usefulness (if not profitability) right from the offset. Twitter is a great example of this approach (despite the necessary SMS integration it required).
I think Evan came out with some cool ideas, most of which is relevant to countless circumstances beyond startups. However, he didn’t specifically talk about satisfying a need, which is kind of worrying. It’s something all businesses should consider.
Needs, or problems, tend to be overlooked by Web entrepreneurs, especially those building services that revolve around social interactions. I don’t necessarily see that as a bad thing, though. If Evan did try to justify ‘the need’, or a solution to a ‘problem’, for Blogger and Twitter he wouldn’t be particularly convincing for those outside the blogosphere.
A fair percentage of social Web apps can probably only be justified by repeating BT’s, ‘It’s good to talk’, slogan. Maybe we should be taking that for granted with social Web apps from now on?
thats for sure, guy
thank you, bro